What is localisation and why it matters in the Health technology industry?
Localisation is the process of adapting a product and its content such as its user interface (UI), navigation menu, text on screen, user manual, instructions for use (IFU), marketing materials, etc. to meet the linguistic, cultural, and regulatory needs of a specific market.
For companies in the HealthTech industry, effective digital health technology localisation for France is essential to ensure that products resonate with local consumers. This goes beyond mere translation; it involves creating culturally relevant translations for health technology products that enhance user experience and trust. Read more...